常见的表示定义的提示词有 refer to, known as, is, is called, etc.(在实例分析中用红色字体标示)
Advertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as possible. However, more recent trends in advertising have turned toward target marketing. Target marketing is the strategy of advertising to smaller, very specific audiences – audiences that have been determined to have the greatest need or desire for the product being marketed. Target marketing has proved to be very effective in reaching potential customers.
smaller speci audis
The Establishing Shot
Film directors use different types of camera shots for specific purposes. An establishing shot is an image shown briefly at the beginning of a scene, usually taken from far away, that is used to provide context for the rest of the scene. One purpose of the establishing shot is to communicate background information to the viewer, such as the setting – where and when the rest of the scene will occur. It also establishes the mood or feeling of the scene. Due to the context that the establishing shot provide, the characters and events that are shown next are better understood by the viewer.
image beginni scene
Provide context rest scene
One way people learn is by watching the behavior of others. Sometimes called social learning, this type of learning involves the process of learning to copy – or not copy – the action of another. By observing the results, or consequences, of another’s behavior, people learn, over time, to either imitate or avoid imitating that behavior. In general, people tend to imitate the behavior of another when they see that it leads to a desirable consequence – hoping to repeat it for themselves. Of course, the opposite is also true – people tend to avoid imitating the behavior of another when they see it result in an undesirable consequence.
learning to copy or x copy
desirab consequ: imitate behavi
undesirable consequ: ×imitating